Regional Sales Manager

Territory: Maine, New Hampshire, and Massachusetts Compensation: $80,000 base salary plus a quarterly bonus RESPONSIBILITIES The primary purpose of the regional sales manager is to drive sales performance within an assigned region by owning clinic results, coaching teams, and executing sales initiatives. Own sales performance for assigned clinics and region by driving consistent execution of sales strategy, achieving regional revenue targets, and ensuring accountability to clinic-level goals and results. Conduct regular field visits and in-office coaching to observe performance, reinforce standards, provide real-time feedback, and ensure consistent execution of sales and service expectations. Develop Hearing Care Practitioner (HCP) performance by working with HCPs on consultative selling, clinical-to-lifestyle translation, objection handling, and execution of the patient sales journey to drive revenue growth, improve close rates, and reduce returns. Develop Patient Care Coordinator (PCC) performance by working with PCCs on sales coordination and front-office execution, including appointment preparation, scheduling discipline, organization, patient communication, and customer service behaviors that enable sales success and patient retention. Identify underperformance and initiate corrective action by diagnosing root causes, delivering targeted coaching, documenting performance conversations, and escalating formal performance management as needed. Participate in hiring and onboarding for regional roles by leading interviews for PCC candidates, supporting interviews for HCPs as needed, and partnering with Sales leadership to ensure new hires are effectively onboarded and ramped to performance expectations. Reinforce sales training and execution by delivering small-group and one-on-one trainings, observing application in the field, and supporting adoption of sales methodologies, tools, and expectations at the clinic level. Monitor KPIs, returns, close rates, and pipeline trends to identify performance gaps, prioritize coaching efforts, and proactively address risks to regional sales performance. Escalate operational, personnel, or systemic issues to the appropriate internal partners (e.g., Human Resources, IT, Marketing, Operations, Training or Professional Development) to ensure timely resolution and minimize disruption to clinic performance. MANAGERIAL RESPONSIBILITIES Manage day-to-day performance of HCPs and PCCs by setting clear expectations, monitoring results, providing ongoing feedback, and reinforcing accountability at the clinic level. Initiate and document performance counseling by addressing performance or behavior issues, completing written counseling as appropriate, and escalating matters to the Sales Manager and HR when needed. Ensure adequate staffing and coverage by identifying coverage gaps, coordinating schedules, and partnering with the Sales Manager to address hiring or temporary staffing needs. Reinforce sales culture and expectations by modeling desired behaviors, holding teams accountable to standards, and consistently reinforcing company sales processes and service expectations. KEY PERFORMANCE INDICATORS Regional Budgeted Net Sales – How consistently assigned clinics meet their monthly budgeted net sales targets. Sales Opportunity Volume – How consistently clinics meet their monthly goals for sales opportunity type appointments, including Hearing Evaluations, Consultations, and other defined appointment types. Close Rate – The percentage of sales opportunities that convert to completed sales across assigned clinics. Clinic Performance Improvement – Improvement in clinics that are below budget, measured by progress toward budgeted net sales and sales activity expectations. COMPETENCIES Sales execution Team development Use of data Accountability Communication Adaptability REQUIRED EXPERIENCE - INTERNAL / EXTERNAL Multi-location or regional sales experience Experience managing and developing sales teams Sales execution coaching and standards reinforcement experience Performance management and accountability experience Cross-functional collaboration experience Beltone – helping the world hear better Beltone was founded on the act of helping a friend to enjoy life more. Since 1940, we have provided knowledge, tools, service and training to the professionals servicing the hearing impaired. Beltone makes quality hearing care available to more people. To do so, we develop technically optimal hearing solutions without ever losing focus on the individual’s needs. It is our belief that no individual should be denied the possibility of an improved life with better hearing. Beltone is part of the GN Group which was founded with a truly innovative and global mindset. Today, we honor that legacy with world-leading expertise in the human ear, sound, wireless technology, miniaturization and collaborations with leading technology partners. GN's solutions are marketed by the brands ReSound, Beltone, Interton, Jabra and BlueParrott in 100 countries. Founded in 1869, the GN Group employs more than 6,000 people and is listed on Nasdaq Copenhagen (GN.CO). If you would like to learn more about our brand, please click on the link to explore our universe of sound. FEDERAL HEALTH CARE PRICE TRANSPARENCY REQUIREMENTS The Federal Health Care Price Transparency Requirements have created Machine Readable Files to make public the financial arrangements in place between heath plans and providers. These files are designed to be read by a computer and are intended to be available at the industry level for health care researchers, policymakers, analytics companies and applications software to have access to health plan costs nationally on an aggregate basis for the first time. Machine-readable files are a requirement of the Transparency in Coverage Final Rule. Health insurers are required to publicly display certain health care price information via machine-readable files on their websites. GN’s (ReSound, Beltone and Audigy) medical provider, BCBSMN will have “Transparency in Coverage” (TiC) information available. Click here to view BCBSMN TiC’s information on services on how machine readable files will help with the new transparency requirements.