Trade Marketing Executive- Africa Hub
heinz
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Job Title: Trade Marketing Executive- Africa Hub Department: Sales Reports to: Head of Sales - Africa Hub Location: El Tagamoa El Khames Commercial Office Role Purpose The Trade Marketing Executive supports growth across the Africa Hub by translating commercial and brand priorities into effective in-market execution. Working with Business Development Managers, distributors and agencies, the role strengthens visibility, distribution and shopper engagement across the Hub's focus and distributor-led markets. Key Responsbilities Translate Africa Hub commercial and brand priorities into trade marketing plans for assigned markets. Coordinate distributors and agencies to execute in-market activities on time, in full and in line with approved plans. Manage POSM, key visuals and other trade marketing assets, ensuring effective deployment and accurate tracking. Support distribution growth, portfolio expansion and in-store execution priorities across focus and distributor-led markets. Plan and coordinate consumer promotions and local activations with Business Development Managers and relevant marketing teams. Track execution, spend and performance against agreed KPIs, highlighting gaps and recommending corrective actions. Monitor competitor activity, shopper behaviour and local market developments to identify execution opportunities. Provide clear updates on activity status, results, risks and next steps for commercial reviews. Ensure all activities comply with company standards, brand guidelines, approval processes and agreed budgets. Build effective working relationships with distributors, agencies and cross-functional teams across the Africa Hub. Qualifications Bachelor's degree in Marketing, Business Administration or a related field. 2-3 years of experience in trade marketing, shopper marketing, brand activation or a related commercial role. Good understanding of retail execution, POSM deployment, consumer promotions and distributor-led markets. Strong project management, analytical and communication skills, with the ability to coordinate multiple markets and stakeholders. Technical Skills Trade marketing execution, retail activation, POSM deployment and consumer promotions. Distributor and agency coordination across multiple markets. Budget tracking, performance analysis and development of clear recommendations. Power Skills Execution excellence with strong ownership and follow-through. Commercial acumen, customer focus and attention to detail. Strong communication, collaboration and stakeholder management. Location(s) El Tagamoa El Khames Commercial Office Kraft Heinz is an Equal Opportunity Employer – Underrepresented Ethnic Minority Groups/Women/Veterans/Individuals with Disabilities/Sexual Orientation/Gender Identity and other protected classes. ABOUT US Kraft Heinz is a global food company with a delicious heritage. With iconic and emerging food and beverage brands around the world, we deliver the best taste, fun and quality to every meal table we touch. We’re on a mission to disrupt not only our own business, but the global food industry. A consumer obsession and unexpected partnerships fuel our progress as we drive innovation across every part of our company. Around the world, our people are connected by a culture of ownership, agility and endless curiosity. We also believe in being good humans, who are working to improve our company, communities, and planet. We’re proud of where we’ve been – and even more thrilled about where we’re headed – as we nourish the world and lead the future of food. WHY US We grow our people to grow our business. We champion great people who bring ambition, curiosity, and high performance to the table as the guardians of our beloved and nostalgic brands. Good isn't good enough. We choose greatness every day by challenging the ordinary and making bold decisions. All while celebrating our wins - and our failures – as we work together to lead the future of food. Challenging the status quo takes talent. We invest in your purpose and potential by developing skills and nurturing strengths that leave a legacy on our business and a lasting impact on your career. Because great people make great companies, and we’re growing something great here at Kraft Heinz. INCLUSION MATTERS TO US Everyone is welcome at our table. In fact, we thrive on learning and growing from our diverse backgrounds and perspectives. Doesn’t matter who you are, where you’re from, or who makes your heart sing. We want you to show up as your authentic self, excited to work with amazing colleagues to solve complex challenges and innovate in an ever-changing industry. We’re committed to: Hiring and growing talent from diverse backgrounds and perspectives. Growing our Business Resource Groups — vibrant, celebrated communities that enhance our business through thought leadership employee engagement and professional development opportunities. Providing our managers and leaders high quality learning experiences to explore how to foster inclusion and belonging.
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