Public Relations Intern - Winter/Spring 2027
gnw
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At Genworth and CareScout, we're on a mission to simplify and dignify the aging experience. The truth is, most of us will help a parent, spouse, family member, friend, or neighbor navigate aging and care at some point in our lives. We've been there ourselves. That's why we're building better ways to help people find, fund, and understand aging care, all while being supported every step of the way. We're a team of curious problem-solvers, compassionate listeners, and people who care about making a difference. We value diverse perspectives and are committed to fostering an inclusive culture where every team member feels respected, supported, and empowered to bring their authentic self. Our four values guide our strategy, our decisions, and our interactions: Make it human. We care about the people that make up our customers, colleagues, and communities. Make it about others. We do what is best for our customers and collaborate to drive progress. Make it happen. We work with intention toward a common purpose and forge ways forward together. Make it better. We create fulfilling purpose-driven careers by learning from the world and each other. If you're looking to build a meaningful career while helping transform the aging experience for millions of families, we'd love to hear from you. POSITION TITLE Public Relations Intern – Winter 2027 POSITION LOCATION This position is hybrid in Richmond, VA, in-office Tuesday, Wednesday, and Thursday and remote Monday and Friday. Strong candidates may be considered for a remote internship. YOUR ROLE This paid internship is designed for aspiring public relations professionals who want hands-on experience in earned media and strategic communications. You'll help identify media opportunities, support reporter outreach, develop communications materials, monitor industry trends, and contribute to campaigns that raise awareness of critical issues facing older adults and their families. The ideal candidate is a strong communicator who is curious, proactive, and eager to learn how effective media relations can shape public understanding, influence conversations, and drive meaningful impact. What You Will Be Doing Building and maintaining media lists using tools like Muck Rack, or similar platforms Conducting media outreach and supporting efforts to secure interviews, coverage opportunities, and thought leadership placements Monitoring news and industry trends to identify timely media opportunities Supporting the development of campaigns that promote awareness of long-term care challenges and solutions Helping coordinate media interviews and support day-to-day media relations activities Tracking, measuring, and analyzing earned media coverage and campaign performance What you bring Currently pursuing or recently completed a bachelor's or master's degree in communications, public relations, marketing, journalism, or a related field Strong written and verbal communication skills Familiarity with media or influencer trends (prior experience with earned or social media is a plus!) Organized, adaptable and eager to contribute in a team environment Prior internship experience is a plus Why Work at Genworth Work on meaningful, fast-moving projects in a supportive, mission-driven culture We have a real impact on the lives of the people we serve. We work on challenging and rewarding projects. We give back to the communities where we live. Genworth / CareScout is aware that a 3rd party has created a fraudulent profile incorporating legitimate portions of a Genworth HR leader’s profile. This person is absolutely not a Genworth employee and may be soliciting folks in a way that he/she is clearly a scammer. Legitimate Genworth job opportunities are posted on the Genworth / CareScout Careers website. Genworth / CareScout never conducts interviews via text or email, requests applicants to send money or make purchases, or asks for confidential information via text or email. Genworth I CareScout recruiters will only contact candidates from email addresses ending with @genworth.com, and application-related communications will come from gnw@workday.com; candidates are advised to verify the spelling of these email addresses and avoid responding to suspicious or misspelled emails. Genworth Financial, Inc (“Genworth”) (NYSE: GNW) is a Fortune 1000 company focused on empowering families to navigate the aging journey with confidence, now and in the future. Headquartered in Richmond, Virginia, Genworth and its CareScout businesses provide guidance, products, and services that help people understand their caregiving options and fund their long-term care needs. Genworth is also the parent company and majority-owner of publicly traded Enact Holdings, Inc. (Nasdaq: ACT), a leading U.S. mortgage insurance provider. Genworth Mexico Genworth US We know we can’t deliver on our mission unless we deliver for our employees. That’s why we’re committed to creating a work environment that fosters inclusion, excellence, improvement and connection. We know each employee contributes in their own unique way and we’re dedicated to supporting every one of them to help them reach their full potential. We are proud to be an equal opportunity employer and all hiring decisions are based on merit, qualifications, and business need. We do not discriminate based upon race, religion, color, national origin, gender (including pregnancy), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
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